3 uk tv adverts

Cadbury advert using a gorilla to use the drums, playing along with the song 'In The Air Tonight' by Phil Collins. The use of this songs enables the audience to automatically think of this advert as it is a very popular song throughout the world. Furthermore, the use of the gorilla playing the drums to this song creates amusement for the audience and it is an advert that is advertising chocolate, which is a very tasty snack which also amuses people. If the audience to this advert, hear or listen to this song again they will automatically imagine this gorilla playing the drums and that will amuse them but as they think of this advert they will remember that the advert is for chocolate and this would encourage them to buy this chocolate. Also, with the use of this very popular song will further encourage people into buying a bar of Cadburys chocolate because it shows a popular song advertising a popular product from a popular company.
Cillit bang advert, a video of Barry Scott demonstrating the product and narrating the benefits of the product at the same time. The upbeat tune in the background and flowing tone of the Barry Scott's voice creates the narration, benefits of this product and the slogan "BANG and the dirt is GONE". This slogan is said numerous times in the advert, this creates repetition and it will stick in the audiences mind and when they see this product in the store they will remember the advert and will be encouraged into buying the product.
Nivea men advert, a video of the Liverpool football players: Joe Gomez and James Milner, plus many more. These football players are some of the most essential and influential players on that team, players that people see as role models and therefore want to follow in their footsteps. This would encourage people into buying this product as some of their favourite football players are using it. These players are demonstrating the product, showing the audience how to use this product and where it is used, this would encourage people into buying this product as it is a demonstration of the product and with the narrator acting like a commentator at a football match, explaining what is going on in this advert and explaining the benefits of this product would further encourage the audience into purchasing this product because it is showing what the product is, how to use and the benefits of  using it. The background noise of the football match further increases the will to buy the product as it is further intriguing the audience as it is showing that the players use this product after a football match and therefore the audience should do the same as them and probably will do because the actors within this advert are seen as role models.

Comments

  1. A little more description here Sean, discuss idea concept, success of each advert.

    Mrs McD-H

    ReplyDelete
  2. A little more description here Sean, discuss idea concept, success of each advert.

    Mrs McD-H

    ReplyDelete

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