Approaches to advertising companies
Celebrity Endorsements
https://www.youtube.com/watch?v=dfm7b0c4uWc
This is a Jadore Dior advert that includes the famous actress, Charlize Theron. This advert was made in 2018 and shows a Charlize acting confident and shows a sense of sensuality due to the product. This advert was broadcast worldwide to promote the product.
https://www.youtube.com/watch?v=wuolDtCniKc
This is a Hugo Boss after shave, BOSS bottled, that includes the famous actor, Chris Hemsworth. This advert was created in 2018 and shows Chris surfing, acting confident in his sport because he is confident with the product. This advert was broadcast worldwide to promote the product.
https://www.youtube.com/watch?v=TkzAgsOQJQE
This is a Sprite advert, that includes the famous basketball player, LeBron James and the famous rapper, Lil Yachty. This advert was produced worldwide in 2016 and shows the two celebrities using the product in order to promote that product.
The celebrity endorsed adverts would allows celebrities, people who are role models etc. to advertise a product and therefore this will work better for the actual company producing the product because it shows the celebrity using the product and this will persuade the audience into purchasing the product.
https://www.youtube.com/watch?v=83_ceB0TsiY
This is an Nespresso advert that includes George Clooney, this was released in 2009 and shows no one recognising George for who he is and is more bothered about the Nespresso. This evokes that the producers are trying to make the Nespresso seem more important and better than George Clooney.
Shocking Advertising
This is an advert that the produces include a shocking image, slogan or story that the audience was not prepared for.
https://www.youtube.com/watch?v=oA10-oZi4Xc
This is the Iceland Palm Oil advert. The shocking part about this advert is about the deaths of numerous orangutans around the world due to the use of palm oil. This advert was published worldwide in 2018 to spread awareness.
https://www.youtube.com/watch?v=UxHBVgM9zfg
This is the THINK! advert, that spreads awareness of child road safety. The shocking part about this advert shows a child not looking properly at the road and crossing at the wrong part of the road and this caused the child to get ran over and then it shows the correct way to cross the road and therefore educated children on how to cross roads.
https://www.youtube.com/watch?v=fVubhWzj9bc
This an act fast advert, that shows the affect of smoking with a brain on fire. This shows a woman having a stroke with her brain on fire and it tells you to act fast and seek help when you are in the presence of someone having a stroke. This advert was produced in the UK in 2009 to educate the audience about what to look for when having a stroke and to inform them to act fast.
Shocking advertising works well to an extent because it shows the audience the actual affects and consequences of certain things and it educated them how to avoid these situations but other adverts like some of skittles adverts show very sexual activities where they are unnecessary in the advert to promote the product.
https://www.youtube.com/watch?v=dfm7b0c4uWc
This is a Jadore Dior advert that includes the famous actress, Charlize Theron. This advert was made in 2018 and shows a Charlize acting confident and shows a sense of sensuality due to the product. This advert was broadcast worldwide to promote the product.
https://www.youtube.com/watch?v=wuolDtCniKc
This is a Hugo Boss after shave, BOSS bottled, that includes the famous actor, Chris Hemsworth. This advert was created in 2018 and shows Chris surfing, acting confident in his sport because he is confident with the product. This advert was broadcast worldwide to promote the product.
https://www.youtube.com/watch?v=TkzAgsOQJQE
This is a Sprite advert, that includes the famous basketball player, LeBron James and the famous rapper, Lil Yachty. This advert was produced worldwide in 2016 and shows the two celebrities using the product in order to promote that product.
The celebrity endorsed adverts would allows celebrities, people who are role models etc. to advertise a product and therefore this will work better for the actual company producing the product because it shows the celebrity using the product and this will persuade the audience into purchasing the product.
https://www.youtube.com/watch?v=83_ceB0TsiY
This is an Nespresso advert that includes George Clooney, this was released in 2009 and shows no one recognising George for who he is and is more bothered about the Nespresso. This evokes that the producers are trying to make the Nespresso seem more important and better than George Clooney.
Shocking Advertising
This is an advert that the produces include a shocking image, slogan or story that the audience was not prepared for.
https://www.youtube.com/watch?v=oA10-oZi4Xc
This is the Iceland Palm Oil advert. The shocking part about this advert is about the deaths of numerous orangutans around the world due to the use of palm oil. This advert was published worldwide in 2018 to spread awareness.
https://www.youtube.com/watch?v=UxHBVgM9zfg
This is the THINK! advert, that spreads awareness of child road safety. The shocking part about this advert shows a child not looking properly at the road and crossing at the wrong part of the road and this caused the child to get ran over and then it shows the correct way to cross the road and therefore educated children on how to cross roads.
https://www.youtube.com/watch?v=fVubhWzj9bc
This an act fast advert, that shows the affect of smoking with a brain on fire. This shows a woman having a stroke with her brain on fire and it tells you to act fast and seek help when you are in the presence of someone having a stroke. This advert was produced in the UK in 2009 to educate the audience about what to look for when having a stroke and to inform them to act fast.
Shocking advertising works well to an extent because it shows the audience the actual affects and consequences of certain things and it educated them how to avoid these situations but other adverts like some of skittles adverts show very sexual activities where they are unnecessary in the advert to promote the product.
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